Illustration & Graphic Design
Early Childhood Education
Small Groups of four were asked to create a concept for an educational, kids’ game app, since kids can lose valuable learning opportunities in a world of technology. Independently, I designed graphics to bring our concept to life with the app’s logo and icon, loading page, & two advertising deliverables. Owlphabet teaches letters and words, with the help of its mascot, Olly the Owl.
I created a quarter-page ad to be placed in parents’ magazines, an S.E.O. advertisement to pop-up on popular kids’ Youtube channels, and a poster for toy stores and malls to reach the desired target audience.
Concept: Faye Holmes, Rico Perez, Ty Shaffer
Illustration: Ty Shaffer